First Principles Brief

Structured business analyses built from first principles. These briefs examine what a company does, why it exists, and how it succeeds for long-term investors.
Apr 07
Singapore Exchange Limited (S68.SI): The Exchange Is the Infrastructure

Singapore Exchange Limited (S68.SI): The Exchange Is the Infrastructure

The One-Liner Singapore Exchange does not compete for market share. It is the market — and it collects a toll on
14 min read
Mar 31
Centurion Accommodation REIT (8C8U.SI) : First Principles Analysis

Centurion Accommodation REIT (8C8U.SI) : First Principles Analysis

If you're coming from the First Principles Brief, you already know what Centurion does and why the business
24 min read
Mar 16
Centurion Accommodation REIT (8C8U.SI): The Architecture of Essentiality

Centurion Accommodation REIT (8C8U.SI): The Architecture of Essentiality

The One-Liner Centurion is a leading specialized accommodation provider that builds and operates mission-critical human infrastructure — regulated housing for the
6 min read
Feb 28
NetEase (9999.HK): First Principles Analysis

NetEase (9999.HK): First Principles Analysis

If you're coming from the First Principles Brief, you already know what NetEase does and why the business
20 min read
Feb 26
NetEase (9999.HK): The Artisan's Engine in a Platform World

NetEase (9999.HK): The Artisan's Engine in a Platform World

The way I see it, digital gaming has become what coffee is to the modern professional: a near-daily ritual, recession-resistant, and remarkably sticky. In idle moments, in downtime, in the spaces between — people reach for it. The market is enormous. The question is who's capturing it.
6 min read